The best shampoo for curls

Debunking the Myth: Why Modern Shampoos Surpass the CG Movement

In the realm of hair care, the Curly Girl (CG) method revolutionized the approach for those with curly hair some time ago, highlighting the avoidance of sulfates, silicones, and heat to preserve and enhance natural curls. However, with the advent of advanced hair care technologies and natural ingredients, it's worth exploring why modern shampoos might be a better choice for your curls than strictly adhering to the CG method.

Technological Advancements and Natural Ingredients

Modern shampoos bear little resemblance to their predecessors. The integration of both natural ingredients and scientific innovations has resulted in formulas that are both gentle and highly effective. These shampoos are capable of thoroughly cleansing the hair without stripping it of natural oils, while simultaneously providing nourishing elements crucial for curly hair's health.

Why CG Is No Longer the (Only) Solution

While the CG method lays a solid foundation for caring for curly hair for some, it's no longer the only path to beautiful curls. This approach overlooks the potential of new hair care products specifically designed to meet the needs of curly hair, without the limitations of the CG approach. Modern shampoos can hydrate, define, make curls dance, and protect with a mix of natural oils, heat protection, and other essential nutrients.

The Importance of Sulfates and Silicones

A hot topic within the CG community is avoiding sulfates and silicones. However, not all sulfates are harmful, and not all silicones need to be avoided. Milder sulfates can clean effectively without drying out, and water-soluble silicones can protect the hair without causing buildup. It's the art of formulation that allows modern shampoos to include these ingredients in ways that benefit curly hair. The Insiders have succeeded with a sulfate-free curl shampoo combined with water-soluble silicones to get an optimal curl experience and optimal protection for the hair.

Tips for Choosing the Right Shampoo for Curls

Look for Hydrating Ingredients: Ingredients like glycerin, aloe vera, and natural oils can provide deep hydration.

Avoid Harsh Sulfates: Opt for sulfate-free shampoos or those with milder cleansers that clean effectively without disrupting the essential moisture balance.

Prefer Water-Soluble Silicones: These can help detangle and smooth the hair without heavy buildup.

Modern Shampoos: An Example

The Insiders have developed a modern shampoo that perfectly meets the needs of curly hair. This formula combines avocado, jojoba, and cottonseed oil with the finest heat protection and technical ingredients to not only cleanse and hydrate but also protect, strengthen, and define curls with every wash. Check out: Bring the Bounce Shampoo


While the CG method has undoubtedly brought benefits to many people with curly hair, modern shampoos with their combination of natural ingredients and technological innovations offer an alternative that can work just as well, if not better. By looking beyond the limitations of CG, individuals with curly hair can discover products that elevate their curls without compromising the health or appearance of their hair.

The key to beautiful curls lies not in strictly following certain rules but in understanding your hair's needs and choosing products that meet those needs. Modern shampoos offer a tailored approach, where each ingredient is carefully chosen to nourish, protect, and make curly hair shine. Whether you're looking for deep hydration, improved curl definition, or protection against environmental factors, there's a product for you.

So, don't be constrained by the rules of one method. Experiment, explore, and find the shampoo and styling products that make your curls come alive and shine like never before. The world of hair care is constantly evolving, and with this evolution comes new opportunities to make your curls look and feel their best.

Remember, the best shampoo for your curls is one that works with your unique hair structure and needs. Whether it's a product from The Insiders or another innovative line, the most important thing is that your hair receives the care it deserves. Step into the future of hair care with open arms and let your curls radiate with health and shine.

Andy Uffels, Founder van The Insiders
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